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Twenty years ago Tuesday, the film Jerry Maguire landed in theaters. The story of a sports agent who was reduced from 72 clients to one after his revelation to be more honest and serve fewer clients was rejected by the big management company he helped found, was an instant hit.It had all the elements of a perfect Hollywood plot. A flawed lead (Jerry); a competitor (agent Bob Sugar); someone to fight over (a full Rolodex of athletes including future No. 1 draft pick Frank Cush Cushman) and a love interest (Dorothy Boyd).Factoring box office receipts into todays dollars, it was the second-highest grossing sports movie of all time, only behind the original Rocky, which came out 20 years before (1976). Just as impressive, Jerry Maguire earned 43 percent of its box office revenue outside the United States which is unheard of for a movie about American football.And six months after the movie was released, its broadcast rights had been bought by Fox and the initial video release sold nearly 10 million copies.Despite the fact that the film shows so many unflattering parts of the sports agent business (Jerry calls it an up-at-dawn, pride-swallowing siege), the film touched a nerve with high school and college students, including me. I was in my freshman year at Northwestern University. If we werent going to make it as pro athletes, we all wanted to be sports agents.Jerry Maguire opened our eyes to the game behind the game like we had never seen it before. Many of us loved every bit about it.I had gone to law school to become a sports agent and I came out in 1996, David Canter, a veteran agent who represents Baltimore Ravens safety Eric Weddle and New York Giants defensive end Olivier Vernon, among others, said. The amount of people who wanted to be sports agents after the movie was insane, so many had fallen in love with the celebrity of it all.Over the next five years, the full impact of what the movie inspired became clear. Five years before the movie, there were roughly 400 registered NFL agents. Five years after? More than 1,000 and that was even as the NFL Players Association more than doubled the fee to certify and agent.Sure, businesses mature and more people were going to come into the business because players were getting paid more money. But the reality is Jerry Maguire completely screwed up the sports agent industry by providing an avenue paved with fools gold.It led to the first generation of kids growing up wanting to be sports agents, which led to more sports management programs.In the early 1990s, there were few sports management programs, though notable ones at Ohio University, the University of Massachusetts and the University of Oregon. A decade later, there were more than 100 programs, including some programs that were starting online.Industry insiders like Dallas Mavericks owner Mark Cuban panned the programs for the false promises they offered, including the fact that placement into the industry versus placement in other industries became virtually impossible.Sports management is new rocks for jocks, Cuban told the MIT Sports Analytics Forum in 2012, noting that he saw thousands of people with the degree applying for the same jobs, which came with little pay.It didnt help that, at the same time Jerry Maguire hit theaters, Arli$$, which featured Robert Wuhl as a sports agent, began its six-year run on HBO.Some of what happened to the agent industry would have happened without Jerry, but definitely not as fast as it did, said Peter Schaffer, who has been a sports agent since 1988 and represents Cleveland Browns offensive tackle Joe Thomas and Denver Broncos running back C.J. Anderson.The awareness provided by the film and the show led to big companies like SFX and Assante buying firms, which allowed agents to protect themselves from new blood in the business with big budgets that affected recruiting, and allowed the offering of jobs to family members and marketing guarantees. This kept the business from maturing because new, and perhaps better negotiators faced an uphill battle. Its why two out of every five certified NFL agents represents no players. As the players got more guarantees, the money actually declined. Why? Because all of the competition spawned insanely low commission fees. What used to be a four percent fee on a contract was reduced, in some cases, by half. Some agents forced fees even lower in order to score big-name athletes. That means that the money on some of the deals would have had to have been four times as much, or more, to make up for the players increasing demands for agents to take a smaller piece of their financial pie. Pretty soon, the athlete representation business didnt even make sense to the big acquirers, who eventually spit them out.The joke of this is that Jerry Maguire wasnt about a successful agent. If you pay attention, youll realize Jerry has to be broke, as his assistant and later wife, Dorothy (Renee Zellweger), revealed to Rod and his wife. In fact, Maguires new business after leaving Sports Management International actually didnt seem to make a single dime.Maguire receives a contract offer for Rod Tidwell from the Arizona Cardinals, a three-year deal worth $1.4 million (1997 base salary: $350,000, 1998 base salary: $450,000, 1999 base salary: $600,000), but he rejects it and lets Tidwell play out the final year of his contract so that he can become a free agent.In order to make some cash to keep the business afloat, Maguire sets up Tidwell with a marketing deal (of which agents normally take 20 percent). But when Tidwell doesnt want to ride a camel for the local Chevrolet dealer and walks off the set, Maguire doesnt get his money.In the final minutes of the movie, Tidwell is with Roy Firestone on ESPNs Up Close when Firestone informs him that he has been given a four-year, $11.2 million deal with the Cardinals, but the film ends without us seeing Tidwell sign it.Jerry spent all this money bankrupting himself by flying around the country traveling to see Rod at games, Canter said. And then he gets this big contract at the end. So many didnt realize, if you do the math, and Jerry takes four percent on the deal Rod got, he winds up with a gross of $84,000 a year. Think about that.When the movie opened, CNN aired a piece on the film and discussed its possible effect on the industry.The movie will focus more attention on sports agents, correspondent Sean Callebs said. But some wonder whether thats a good thing.It wasnt a good thing. The funny thing is it actually wasnt Jerry Maguires fault. He tried to warn us how difficult this business was. We just didnt listen. Aaron Gordon Magic Jersey . Hamelin, who triumphed in the 500 on Saturday, edged out Victor An of Russia by 0.021 seconds to maintain his lead in the World Cup standings. Russias Vladimir Grigorev was third. In the relay, Canada took control six laps from the finish line to beat Russia and the Netherlands. Tracy Mcgrady Magic Jersey . - Oakland Raiders running back Rashad Jennings was speaking to a group of local high school students earlier this week when the conversation turned to the importance of being prepared when opportunities in life arise. http://www.magicauthentic.com/kids-melvin-frazier-magic-jersey/ . -- Golden State Warriors coach Mark Jackson asked his players a simple question during Fridays morning shootaround: How many of them had ever been on a team 14 games over . Jerian Grant Magic Jersey . -- Jaye Marie Green shot a 4-under 68 on Thursday to increase her lead to five strokes after the second round of the LPGA Tours qualifying tournament. Grant Hill Magic Jersey .Y. - Nelson Mandela will be honoured by the New York Yankees with a plaque in Monument Park. MILWAUKEE -- Manny Pina had a night hed never forget.Pina hit a pinch-hit three-run home run with two outs in the ninth inning in the Milwaukee Brewers 7-4 loss to the Cincinnati Reds on Friday night.Yesterday was my first RBI in the big leagues and today was my first homer, Pina said. Its an amazing moment.Pina, who took the roster spot vacated when Jonathan Lucroy was traded, has appeared in six games and came from Detroit in the trade that sent former closer Francisco Rodriguez to Detroit.Pina has been savoring every minute in the majors, letting manager Craig Counsell know hed be available any time.Ill be ready when he needs me. If he needs me in three days, if he needs me back-to-back, if he needs me in the ninth inning, Pina said. Ill be focused and ready for every moment.Not much else went right for the Brewers.Reds starter Homer Bailey (2-1) struck out 11 in six scoreless innings in his third game back from Tommy John surgery and Cincinnati built a 7-0 lead before Ramon Flores hit a solo shot in the eighth and Pinas homer in the ninth.Brewers starter Jimmy Nelson (6-12) labored through five innings, allowing three runs off six hits and three walks.Other than the Duvall homer, there wasnt a ton of hard contact. Thats where Jimmys at, Counselll said.dddddddddddd. Thats why being in the strike zone, being around the strike zone with close misses is so important.MAN OF STEALBilly Hamilton stole bases on back-to-back pitches in the second and swiped his 51st base in the fourth, but was caught stealing later in the inning on a nice pickoff play by Nelson. Hamilton has 12 steals in his last five games.OFFENSE EVAPORATESThe Brewers didnt score until the eighth after they became the eighth team since 1961 to score in every inning they hit in in an 11-3 victory over Atlanta on Thursday.COUNSELL EJECTEDCounsell was ejected by plate umpire Bill Miller before the eighth.We had a little disagreement about balls and strikes, Counsell said.TRAINERS ROOMReds: Both Scott Schebler (calf) and Brandon Phillips (quad) returned to the lineup after both left Tuesdays win over the Cardinals. Cincinnati had a day off on Thursday.UP NEXTReds: Dan Straily (7-6, 3.76 ERA) is 3-0 with a 1.93 ERA in his last five starts for Cincinnati, which is 16-10 since the All-Star break.BREWERS: Milwaukee sends Zach Davies (9-4, 3.58) to the mound. Davies is 9-1 with a 2.92 ERA in his last 17 starts. ' ' '